AUDIOCONFERENCE ON CD OR AUDIO ARCHIVE
Sponsored by Disease Management Advisor
presented on November 13, 2007
Certain populations can be difficult to reach in an attempt to expand the scope and effectiveness of healthcare in the United States. The reasons could be several – language differences, cost, rural locations, ingrained stereotypes, cultural perceptions of medicine, time, and lack of exposure to technology are just a few. Regardless of the cause, disease management programs have been shown to overcome these barriers and improve the health and well-being of a number minority groups.
Listen to HCPro for this 60-minute audioconference “Cultural Diversity and Disease Management: Improving care in ethnic populations.” Dr. Winston Wong, MD, MS and Brenda Schmidt, MS, MBA, diversity population-management experts, will use evidence-based examples to illustrate how your program can target groups with traditionally-high non-participation rates. Concepts such as the use of incentives, the importance of person-to-person contact, the importance of community healthcare, and other creative ideas will be among the strategies presented.
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Take advantage of the experiences of our experts and you’ll come away with tips, tools, and advice to increase awareness of the importance and value that disease management programs can provide to ethnic populations.
At the end of this audioconference, you will be able to:
- Identify cultural barriers to disease management participation and potential motivators to overcome them
- Recognize strategies for ways to more effectively distribute disease management to culturally diverse groups
- Identify the core components of population management
- Improve clinical outcomes
- Create programs for specific populations
- Recognize how collection of demographics can help drive programs that target racial and ethnic minorities
- Create community-based strategies to reach minority members
- Appreciate the important role managed care organizations can play in bridging the disparity gap
AGENDA
- Identifying and understanding cultural challenges
- Understanding the barriers that make why it is difficult to reach some populations
- Background of Kaiser Permanente’s programs
- Diabetes work within the Latino community
- Sickle cell disease management
- Cardiovascular risk reduction within a community health center group
- Financial impact
- Effectively reaching ethnic populations
- Evaluating demographics to create programs that can effectively reach their community
- Relationship based coaching
- Health literacy
- Recognizing and respecting traditional cultural health care beliefs
- Understanding the community’s role in making connections
- Gaining cultural competency
- Q&A
MEET THE SPEAKERS
Brenda Schmidt, MS, MBA, is the Managing Director of Diversity Wellness, a population health management company that provides culturally competent, bilingual lifestyle and disease management programs to organizations with diverse employee populations. She has over 20 yeas experience in product development, healthcare marketing, business development, strategic planning, and international business.
Winston F. Wong, M.D. MS, is the Medical Director, Community Benefit, and Director, Disparities Improvement and Quality Initiatives for Kaiser Permanente, the nation’s largest prepaid, multi-disciplinary health care provider. Dr. Wong is responsible for developing partnerships with communities and agencies in advancing population management and evidence based medicine, with a particular emphasis on safety net providers and the elimination of health disparities. He has been a provider in the Asian community for 22 years.
WHO SHOULD LISTEN?
Professionals in:
- Health plans
- Health systems
- Large medical groups/IPAs
- Disease management companies
- Primary-care physicians
- Diversity groups
As well as consultants and medical directors
NEW PURCHASE OPTION: Audio Archive
In addition to the regular purchase option for HCPro audioconferences, audio CD, we are pleased to offer a new option, an audio archive. An audio archive allows you to download the program and play it back at your convenience on your computer or MP3 player. Purchase a CD or audio archive of the program and listen when you can. It's also a perfect training tool for new staff or as a refresher for veteran staff.
Save money when you purchase multiple copies! Ask your customer service representative about money-saving
discounts and bulk orders. Call toll free 800-650-6787 or e-mail
customerservice@hcpro.com.
