Service Line Strategies Workshop 2008: Neurosciences
Product Description:
Webcast on CD or Audio On-Demand
Sponsored by: HealthLeaders magazine
presented on Monday, July 14, 2008
Is your neuroscience service line driving excellence, and revenue?
Among the most profitable of the service lines, Neuroscience relies on a variety of unique subspecialties—each of which impacts how you grow your neuro program and position it in the marketplace.
In this 90-minute webcast you’ll hear from the front-lines with successful case studies brought to you from a leading neuroscience director, a chief of neurology at a leading academic medical center, and a clinical service director at a fast-growing new neurosciences center. You will learn from their insights and approaches to building a recognized neuroscience “center of excellence” and gain valuable information on how to face common problems when developing or reinventing a neuro program. The discussion includes key issues such as how to:
- Pay for specialized neuroscience care when payers are finding strategies to decrease their reimbursement
- Cope with increasing sub-specialization and related shortages
- Address market changes on the run
LEARNING OBJECTIVES
At the conclusion of this webcast, participants will be able to:
- Describe driving market forces in emerging service line
- Build strategies to efficiently recruit neurologists
- Brainstorm various ways to optimize neuro sub-specialist participation
- Identify how organizations are off-setting multidisciplinary care costs
- State the importance of tracking outcomes to optimize reimbursement
- Discuss several factors that are leading to sub-specialties in neurology
- Create physician alignment through development of new programs and services
PROGRAM AGENDA
- Physician perspective on broad drivers /changes
- Service line
- Can be a bone of contention among physicians
- Stroke-related services poised for growth
- Impact of growing sub-specialization
- How telemedicine will boost the service line
- The changing role of the hospitalist
- Case study: The Alegent Health strategy
- Alegent Health Neurosciences
- Current challenges facing Alegent Health Neurosciences
- Physician shortage
- Market factors
- Strategies for success
- Physician alignment/retention
- Building new programs and services
- Creating new business models
- Case study: Saint Mary’s Healthcare
- New Neuroscience Center- opens state-of-art facility in January 2009
- Alignment of services under one roof
- Multidisciplinary approach and care
- 7 sub-specialty neuroscience programs
- How to anticipate new market dynamics for new facility
- Facing and tackling physician/neurologist recruiting issues
- Aligning private neurologists with hospital based neurologists
- Neurology Inpatient Consultative Service
- Balancing sub-specialty and general neurology coverage
- Stroke care
- Attainment of Joint Commission Stroke center certification: Steps to take to prepare
- Stroke network: Utilizing technology to reach outside hospital
- Balanced scorecard
- Tracking outcome data for future justification of payer payments
- Correlating quality, financial, and access indicators for comprehensive analysis of program
- Q&A
FEATURED SPEAKERS
Jarrod G. Johnson, FACHE, is vice president of Orthopaedics and Neurosciences at Alegent Health in Omaha, NE. Johnson has served in many different capacities including administrative in community partnerships, hospital administration, and ambulatory care, service line management, and long term care. Johnson is a member of the National Association of Health Service Executives, the American College of Health Care Administrators, and various other professional organizations.
Neil A. Busis, MD, FAAN, is chief of the Division of Neurology and director of the Neurodiagnostic Laboratory at University of Pittsburgh Medical Center Shadyside, Pittsburgh, PA, and president of Pittsburgh Neurology Center. He is practice and technology editor of AAN.com, a consulting editor for Neurology Coding Alert, and served on the American Medical Association's CPT®, Relative Value Update and Practice Expense Advisory Committees representing the AAN and the American Association of Neuromuscular and Electrodiagnostic Medicine (AANEM).
Leanna Krukowski, RN, MSN, is the clinical service director of Neuroscience and Orthopedics at Saint Mary's Health Care in Grand Rapids, MI. Early in her career she had the opportunity to help start a cardiovascular surgery program where she was a critical care clinical nurse specialist. She started three disease management programs (diabetes, CHF, and pediatric asthma) and led a case management/care coordination department.
INCLUDED IN YOUR MATERIALS PACKET
In addition to the expertise and advice presented during this webcast, you'll also receive a slide presentation of the program materials. These materials are provided with PDF links.
WHO SHOULD ATTEND
Service line managers, healthcare marketing executives, planning and business development, CEOs, COOs, CFOs, physician and department heads, service line managers/directors
New Purchase Option-- WEBCAST ON-DEMAND
In addition to the regular purchase option for HealthLeaders Media Webcasts- CD - we are pleased to offer a new option, Webcast on-demand. When you purchase a Webcast on-demand you will be able to view the program anywhere and anytime by logging into your account on www.HealthLeadersMedia.com.
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