Achieving Ambulatory Surgery Center Success in the Reform Era
Product Description:
Webcast On CD or On-Demand
Presented on May 11, 2011
Sponsored by HealthLeaders magazine
Differentiate & deliver ROI on your ambulatory surgery center
Reform, reimbursement, and reintegration—a triple threat to ambulatory surgery centers (ASCs) or new opportunities for ROI? Given the current uncertainty in the wake of healthcare reform, ASCs are facing new pressure for profitability where integration and partnerships have never been more needed.
Join HealthLeaders Media for this 90-minute Webcast, including Q&A, to learn how to increase the financial return of ASC operations from leaders with proven ambulatory care ROI.
With this webcast, you will gain insight and strategies to:
• Develop long- and short-term plans to achieve ROI for an ambulatory surgery center (ASC)
• Create seamless clinical integration for ASC and hospital joint ventures
• Address the implications of healthcare reform for the present and future of an ASC
• Apply market intelligence to areas of opportunity and risk
PROGRAM AGENDA
- Critical development success factors
- Creating scale
- Developing cost containment
- Delivering customer-centric, quality care
- Location and retail focus
- ROI strategies
- Long-term plan: Aligned incentives and joint ventures
- Reintegration of freestanding ambulatory surgery centers (ASCs) into health systems
- Short-term plan: Structural positioning
- Positioning reintegration efforts for increased reimbursement
- Development of employed physician network
- Long-term plan: Aligned incentives and joint ventures
- Impact of healthcare reform legislation
- Implications
- Hospital and ASC clinical integration
- Physician-hospital dynamics
- Customer component
- Development of broader continuum of care
- Cost-efficient service delivery and process improvement
- Decreasing utilization
- Improved coordination of outpatient care
- Hospital and ASC clinical integration
- Challenges and successes
- Regulatory compliance
- Implications
- Looking ahead at ASCs
- Reimbursement: Today and beyond
- Shift from fee-for-service environment to bundled payments
- Opportunities and challenges
- Reimbursement: Today and beyond
- Live Q&A
SPEAKERS

John Poisson, Executive Vice President & Strategic Partnerships Officer, Physicians Endoscopy, LLC
As executive vice president of new business development, Poisson is responsible for the company’s overall business development and growth strategies for its focused single specialty gastroenterology ambulatory surgery center market. He serves on a variety of boards for the company’s partnered facilities and is a frequent national speaker promoting the benefits and value of the ASC industry.

Tracy Johnson, FACHE, Vice President, Health Strategies & Solutions, Inc
Johnson has more than 25 years of healthcare consulting experience and leads the firm's ambulatory care consulting services, including strategy development, market assessments, facility planning, operations improvement and configuration, satellite development, and feasibility studies. She is also experienced in master planning, clinical program planning, demand forecasting, capacity analyses, space programming, and capital prioritization projects.
WHO SHOULD ATTEND?
CFOs, COOs, CEOs, service line directors and leaders, especially for ambulatory care, medical school deans, VPs for business development and planning, clinic managers, administrators
New Purchase Option––WEBCAST ON–DEMAND
In addition to the regular CD purchase option for HealthLeaders Media Webcasts, we are pleased to offer a new option: Webcast on–demand. When you purchase a Webcast on–demand you will be able to view the program anywhere and anytime by logging into your account on www.HealthLeadersMedia.com. It's also a perfect training tool for new staff or as a refresher for veteran staff.
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